Building stronger bonds between Science and Care
Fine Young Animals helps companies in the Animal Health & Nutrition industry connect science, veterinarians, and pet owners through impactful marketing, communication, and educational programs worldwide.
Veterinary Expertise & Insight
Decades of clinical and technical experience ensure every project stands on scientific credibility and practical understanding.
Marketing with meaning
We craft educational and commercial tools that help brands, vets, and retailers grow together — built on clarity, consistency, and trust.
Partnerships
that last
From universities to global distributors, we build collaborations that connect science, care, and business for results that endure.
Call us for more information
meet the founder
Dr. Wim Van Kerkhoven, where science meets business
With over 30 years of international experience in Animal Health and Nutrition, Dr. Wim Van Kerkhoven bridges science and strategy to help brands grow with credibility. Having led marketing and technical teams at Procter & Gamble (Iams Eukanuba), Virbac and Viyo International, he turns complex veterinary knowledge into practical programs that drive awareness and commercial success.
- Veterinary Marketing & Brand Development
- Animal Nutrition & Product Innovation
- Business Development & Sales Strategy
- Influencer & Partner Engagement (Vets, Breeders, Distributors)
- Leadership, Training & Team Development
- Scientific Communication & Education
From veterinary practice to global brand leadership
Fine Young Animals & VK Consulting S.L.
Founded Fine Young Animals, a consultancy specialized in veterinary marketing and communication programs for the Animal Health & Nutrition industry.
Develops global training and educational tools for veterinarians, breeders, and practice managers. Supports product launches and market growth through strategic collaborations with universities, key opinion leaders, and research partners worldwide.
Viyo International NV
Responsible for creating new business opportunities, product concepts, and educational programs across international markets.
Developed technical materials and business plans for retail, veterinary, and breeder channels.
Built strong collaborations with universities and leading experts worldwide, positioning Viyo as a global reference in functional nutrition and veterinary communication.
Procter & Gamble (Iams Eukanuba)
Led veterinary and breeder business development across the Benelux region and contributed to European initiatives. Launched the Eukanuba World Challenge, earning global recognition and strengthening partnerships with the Fédération Cynologique Internationale (FCI). Designed and implemented marketing and educational programs that became international standards within P&G. Received multiple internal awards for innovation, market growth, and brand excellence. Managed influencer engagement and ambassador programs, increasing veterinary adoption and long-term loyalty.
Virbac SA Benelux
Developed and managed annual marketing budgets and product strategies. Conducted competitor analyses to identify opportunities and guide new product development. Designed campaigns and training programs that boosted veterinary engagement and regional performance.
RVV Classical Swine Fever Eradication Program
Participated in the national disease-control initiative. Conducted biosecurity inspections, managed field operations, and collaborated with government authorities to protect herd health.
Flemish Association of Cattle Cultivation (VRV
Specialized in fertility and reproductive management for cattle. Provided field consulting and artificial-insemination services while supporting regional breeding programs and product sales.
Animal Clinic VZW
Delivered full medical, surgical, and emergency care for small animals. Performed orthopedic and soft-tissue surgeries and supported continuous clinical operations.
Private Practice (Dr. Malbrancke, St. Kruis Brugge)
Wim is a very dedicated professional who has a good understanding of the veterinary profession and evidence based veterinary medicine. We wrote a scientific article together. Wim was accurate and kept the deadlines. He also has a good social skills.
Wim is an innovative marketer who identifies opportunity through strong consumer insights and then helps to build programs that capitalize on the insight in an executable program. He also has strong skill for building relationships internally and externally. He clearly recognizes the significance and importance of building brands through strong influencer tactics and recommendations.
Dr. Wim Van Kerkhoven is an innovative and creative veterinarian whose dedication to the pets he serves and the profession he loves are to be admired.
Wim is ambitious, creative, capable, hardworking and he embodies the unusual combination of high level business and technical support for the business. Both on a national, regional and international level. His commitment, commercial insights and original ideas result in marketing and sales programs that differentiate the team and the business that he supports. It is a pleasure to work with Wim.
Publications
by Dr. Wim Van Kerkhoven
Why Early Nutritional Support Is Essential for Hospitalized Dogs and Cats This publication emphasizes that the first fourteen days after illness, trauma or surgery …
Why Nutrition Is Critical After Surgery or Serious Illness This publication reviews in depth how illness, trauma and surgical procedures disrupt normal metabolism in …
How a Liquid Nutritional Supplement Increases Water Intake in Dogs This scientific study from the University of Liège investigated whether a highly palatable liquid …
Common Growth Problems in Puppies This publication highlights several developmental orthopedic diseases seen in young, growing puppies — including carpal flexural deformity (“knuckling over”), …
Understanding Pigmentary Abnormalities in Dogs This publication explains that pigment changes in a dog’s skin or coat are common but often difficult to diagnose …